During the past several years, Lior has been at the helm of several entrepreneurial endeavors and managed a business consulting program that helped small businesses. Prior to becoming the founder behind "Plans", Lior founded "Werto", a startup company aimed at changing the paradigm of social events by personalizing the user experience. In the past few years Lior was a significant part of the IDC entrepreneurship club. As an entrepreneur since the age of 16, Lior founded 3 companies so far and consulted to entrepreneurs' and startups in different stages throughout the years. Since the beginning of 2015 Lior also consulting startups on a professional basis as part of "Romanowsky Consulting" venture. Lior is a product manager with experience of several years with working on technology products and specifically Mobile Applications/IOT concepts. Lior has vast experience with Scrum (Agile) methodology and Lean Startup methodology and has the ability to take products from the "Idea stage" to the different product life stages. Mock-ups, UX, KPI planning, Specification document planning, Business and Product Strategy and knowledge and experience with numerous tools. Furthermore, Lior has vast experience in online marketing management and strategy of fortune 500 companies. Lior is well familiar with the different processes in Google AdWords, DoubleClick, Facebook Ads and others. Summary of relevant fields and tools; Product Management, Online Markeitng, Public Speaking, Agile, Scrum, Asana ,Trello, Google Adwords, Facebook Ads, DBM, Photoshop, Axure, JustInMind, Balsmiq , Wordpress, Wix, Google Analytics, Powtoon, Tracx, Mixpanel, Crazyegg and others.
Co-founder of "Werto" - a startup company in the field of Social Events and Social Ticketing. With Werto's technology it is possible to find awesome events to go to and purchase tickets in a heartbeat. We take the world of classic ticketing to the modern world of social.
Senior Campaign Manager
• Online advertising campaigns management – Google Display Network, Facebook (Facebook Ads), Twitter (Twitter Ads), DoubleClick and etc. • Business opportunities and margin monitoring. • Buying strategies monitoring. • Price optimizations and data collecting in order to give the client "added value" information. • Top level technology handling. • Analysis of past campaigns effectiveness and implementing to future campaigns. • Sales division support by giving creative solutions to client’s requests.
Senior Account Analyst
• Working with worldwide known brands and high level budgets. • GDN (& Youtube), DBM, Facebook Ads, Twitter and AppNexus handling. • Strategic decision making about campaign budget splits, campaign followups and more. • Deep optimization processes in online campaigns. • Establishing the in-team new personal training. • Contributing to the product process in the company from the domain area.
Co Founder & CEO
Plans is a mobile application that offers a smart automatic analysis of the actual users cellular needs and presents the best value for money cell phone plans. With "Plans" the selection of a cellular provider and a cell phone plan is easy and quick. "Plans" is the smartest way to choose a cell phone plan. The application was launched successfully and achieved a very positive reactions / high store ratings.
Mortgages Consultant - Marketing
• Business lead creation. • Turnover increasing and business opportunities creation. • First phase professional data handover. • Business development.
Control Room Supervisor
IAF - Lieutenant
Israel Defense Forces
Combatant officer in the IDF in different positions over a period of 5 years. Continue serving in reserve as a platoon commander.
Chief Business Officer (CBO)
ThemeGo™ is the world’s foremost leader in Theme Park vacation planning. ThemeGo provides all the tools necessary to plan and implement your perfect Theme Park vacation experience.