Our vision for Humi is to become the go-to source of education and inspiration for all things people-related: payroll, HR, benefits, performance, time off, and more. We want to continue being thought leaders in the space and establish ourselves as a trusted partner for businesses, providing comprehensive solutions and insights that empower organizations to build better workplaces, foster employee growth, and drive success through people-first strategies.

As a Bilingual Content Marketing Specialist on the Marketing team at Humi, you’ll dive into the fast-paced world of a Canadian startup that’s recently been acquired by a global leader in the space, deepen your passion for marketing while being able to find your niche within the space as a content creator, and work with the team to reach Marketing and business goals across different channels.

Who are we?

Humi is the Canadian employment platform. We help Canadian businesses be better employers. Founded in 2016, Humi started as a simple cloud-based web app that stored employee data. Thanks to the support of customers, Humi has built solutions that allow Canadian businesses to manage employee information, onboarding, performance, time off, employee benefits, and payroll.

We've officially joined Employment Hero to accelerate our vision and support their mission to make employment easier and more valuable, for everyone! Since Employment Hero's inception in 2014, we've had some pretty impressive growth (100% YoY), reached unicorn status in 2022, and now serve 400,000 businesses globally, with 2.9 million+ users on the platform. We have no plans to slow down.

We believe in distributed employment and take a ‘Remote First' approach with our team. This position can be done 100% remotely from anywhere within Canada.

There’s never been a more exciting time to join one of the fastest-growing SaaS unicorns, so let’s see if we could be a match!

What will you be doing as a Bilingual Content Marketing Specialist?

As the Bilingual Content Marketing Specialist, you will have the opportunity to work on a highly collaborative cross-functional Marketing team. Reporting to the Content Marketing Lead, you will work on projects that thrive off innovation and reward out-of-the-box thinking. You will learn how to curate and create exceptional content in the highly competitive B2B digital space.

As a Bilingual Content Marketing Specialist, you’ll be:

Copywrite, edit, and distribute content pieces including blogs, webpages, emails, ebooks, and more in English and French
Support social media initiatives from strategy planning through to execution
Regularly develop and schedule social posts, engage with appropriate pages/people, social listen, and provide pristine customer service
Support webinar logistics and content such as setting up registration pages, reminder emails, prep documents, slides, and workflows
Work with the rest of the Marketing team, Product Marketing, Benefits, and Sales teams to bring product updates and launches to market
Support with PR initiatives

In your first 30 days, you will:

Participate in Humi’s immersive onboarding program to learn about all aspects of the business
Meet the marketing team and cross-functional collaborators
Work with the Content Marketing Lead to understand our content marketing strategy, brand tone, and marketing goals
Get familiar with Humi’s products, and brand guide, including our purpose, vision, and values
Explore the tools you’ll be using in your role
Understand our sales process
Shadow how to run a webinar

In your first 60 days, you will:

Publish your first suite of blogs in French and English
Build relationships with the people operations, sales, client experience, and benefits teams
Plan and schedule social media calendars to elevate our social presence and impact

In your first 90 days, you will:

Publish your first set of website updates
Release one piece of gated content
Launch your first webinar
Own our social media accounts

In your first year, you will:

Support all things webinar – from ideating, to launching, to executing
Help the marketing team bring large campaigns to life
Bring fresh ideas to the table and execute content initiatives

What are we looking for in a Bilingual Content Marketing Specialist?

You are fully bilingual in English and French (verbal and written)
You have excellent French and English copywriting and editing skills
You are a strong communicator with stellar relationship management skills
You are team-oriented and can continue to thrive while working independently in fast-paced environments
You have a keen eye for detail and stellar research skills
You’ve managed social media accounts on LinkedIn, Twitter, Instagram, and Facebook
You have experience working on marketing campaigns involving multiple stakeholders
You’re able to work on multiple projects at the same time
You have 1-2+ years of experience creating content in either B2B, SaaS, or B2B SaaS business context
As a bonus, you have experience with Hootsuite, Webflow, Canva, and/or Figma
If you are based in Toronto, you are able to travel to the downtown Toronto HQ office or events across the GTA to capture content

Plus, you’ll get to enjoy a number of great perks, including:

A generous budget for your home office
Remote First - Work 100% remotely from anywhere within Canada
Cutting-edge tools and technology
Reward and recognition programs - because great work should be recognized and rewarded
Employee Share Option Program: be an owner of Employment Hero
Annual Global Gathering - so far we’ve been to Thailand, Vietnam, Bali and are excited to meet in Dubai in September 2025