Social Media Manager

About The Dispatch

At a time of growing industry uncertainty and an alarming erosion of civic discourse, The Dispatch stands out as a platform for thoughtful coverage, respectful dialogue and a wildly engaged community of paying members. We bring a perspective —we’re conservatives, classical liberals, libertarians—but we’re fiercely independent, standing apart from media outlets increasingly engaged in partisan boosterism. Started in 2019 by Steve Hayes, the Editor-in-Chief of The Weekly Standard, and Jonah Goldberg, editor at National Review, The Dispatch has filled a valuable gap on the center-right in the media ecosystem as captured in articles in Vanity Fair, The Atlantic and other publications.

Overview

We are looking for a creative, data-driven Social Media Manager to execute and refine our multi-platform strategy. This person will be responsible for expanding our reach, deepening engagement, and optimizing content performance to align with evolving platform trends and audience behaviors.

The ideal candidate has a strong editorial sense, experience with social media best practices, and a keen understanding of the digital media landscape—particularly within the news and political journalism space.

Responsibilities

Content Strategy and Execution

• Develop and implement a consistent, high-impact posting schedule that optimizes reach and engagement across YouTube, X, Meta, and LinkedIn.

• Diversify post formats to include threads, polls, short videos, infographics, and interactive content to boost visibility and interaction.

• Create multimedia content, such as video clips from podcasts, editorial meetings, and breaking news coverage, optimized for each platform.

• Craft compelling, concise captions and calls-to-action that align with The Dispatch’s editorial voice.

• Ensure content is tailored for platform-specific best practices (e.g., YouTube Shorts, LinkedIn long-form posts, Meta Stories, and X threads).

Engagement & Community Management

• Actively monitor replies, comments, and trending topics to engage in timely, meaningful conversations with followers across platforms.

• Develop strategies to encourage more comments, shares, and discussions around The Dispatch’s content.

• Respond to user inquiries and moderate discussions to foster a respectful, informed community.

Branding & Visual Identity

• Work with designers (or independently create) branded templates for quote cards, breaking news updates, and key takeaways.

• Maintain a cohesive visual identity that enhances shareability and brand recognition across all platforms.

• Experiment with behind-the-scenes content to humanize The Dispatch and provide an insider’s look into the newsroom.

Analytics & Performance Optimization

• Track and analyze engagement metrics (views, shares, comments, click-through rates, and follower growth) across YouTube, X, Meta, and LinkedIn.

• Stay up to date with each platform’s algorithm changes and feature updates, adjusting strategy as needed to maintain visibility.

• Conduct monthly and quarterly performance reviews, making data-driven recommendations for content improvements.

Who You Are

• 3+ years of experience in social media management, preferably in news, politics, or digital media.

• Proven ability to grow and engage audiences across multiple platforms using diverse content strategies.

• Strong editorial judgment and writing skills, with the ability to translate complex topics into clear, engaging posts.

• Experience with social media analytics tools (e.g., Sprout Social, Hootsuite, Meta Business Suite, YouTube Studio).

• Familiarity with basic graphic design tools (e.g., Canva, Adobe Spark) to create visually appealing content.

• Comfortable working in a fast-paced news environment with the ability to react quickly to breaking stories.

• Passionate about fact-based journalism, media trends, and political discourse.

Why Join The Dispatch?

• Opportunity to shape and lead the social media strategy for a respected journalism brand.

• Collaborative and mission-driven newsroom that values thoughtful, informed reporting.

• Work in a dynamic and fast-moving digital media environment.

• Competitive salary and benefits package.