Customer Stories 10 min

How Earthly powers sustainable growth with Remote’s global employment platform

Written by Hallie Wiseman
February 3, 2023
Hallie Wiseman


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Earthly doesn’t judge their success in dollars earned — instead, the company measures its wins in carbon tons removed. The environmentally driven company advises businesses on how to invest in nature and reduce their climate impact, and it wants to remove a gigaton of carbon emissions by 2030. Earthly’s client list has grown exponentially since their founding in 2020, but to reach their ambitious goal, they needed to build out their remote team.

Preserving company culture, maintaining compliance, and accessing top-tier talent are musts for remote-first companies expanding globally. Keep reading to learn why Earthly trusted Remote with this critical international expansion.

Earthly at a glance

  • Headquarters: Fully remote

  • Founded: 2020

  • Company Size: 27 employees

  • Industry: Environmental services

In 2018, Oliver Bolton, CEO and founder of Earthly, was working as a producer for food and drink brands when he read a startling report. The Intergovernmental Panel on Climate Change (IPCC) had just released their findings regarding the impact of a 1.5 C increase in temperature at a global level, and the information was shocking. Bolton knew immediately that he had to act.

The catalyst for me was imagining future conversations with my son as a teenager and him challenging me and saying, ‘Your generation knew about the situation we're in. Why didn't you do more?'

Earthly became his way to “do more.” The company set out to advise small businesses and megacorporations alike on ways to invest in nature, decouple from their climate footprint, and have a net positive impact on the planet.

Companies immediately understood the value of Earthly’s services, and its client roster expanded quickly, necessitating a larger team to handle the workload. Bolton wanted to keep the company entirely remote and hire all over the world but knew that opening entities in other countries was an enormous burden. With clients pouring in, Earthly needed an expansion partner to handle global HR so the business could focus on saving the planet.

Easy global hiring, no new entities required

How would Earthly find global talent who shared its climate goals while also avoiding the burden of opening up separate entities? After a chance conversation with a business friend, Bolton discovered Remote was the answer he needed.

Bolton learned that Remote owned its entities in every country without using third-party providers or partnerships. That meant he could source talent anywhere without getting bogged down in legal logistics or costs.

We had previously set up our own entity in Bulgaria, so we've actually had that experience of doing it ourselves, and it was really time consuming and quite stressful. I've really seen the value of working with Remote and I commend the systems that you set up.

Earthly could also eliminate issues arising from language barriers with Remote’s automatic contract generation and country-specific hiring experts. In short, the company could focus on finding environmentally focused team members instead of international HR logistics.

  • Remote offers a flat pricing structure and no hidden fees when hiring new employees.

  • Remote’s employment and compliance experts on the ground around the world give Earthly the peace of mind to hire talent globally.

How Earthly levelled up international hiring with Remote

For Earthly, creating global change requires a global workforce. This business needs to access exceptional, climate-focused talent from around the world, but with the resources of an up-and-coming startup. Fortunately, Earthly’s partnership with Remote has empowered the company to find and hire the right team.

“It's helped streamline the whole process for both us and also for our team members. Onboarding has been really efficient for new hires. It has taken the stress out and it's made life easier for everyone.

Remote’s intuitive EOR platform and self-onboarding ensures that Earthly can scale quickly without worrying about compliance, benefits, payroll, or other country-specific logistics. Earthly can even research potential hiring locations with Remote’s Country Explorer (to learn more about countries with prospective hires) and Employee Cost Calculator (to estimate the employment costs for new hires, including benefits).

“[We like] things like being able to look at the potential nuances of working with an employee in a certain country before we find them, so the deep dive into countries was really useful as well.”

With Remote, Earthly gets a growth partner who not only handles global hiring, but also understands its need to find remote workers who are passionate about protecting and restoring our planet.

Cultivating culture and belonging with Remote

Since partnering with Remote, Earthly has succeeded in solidifying its company culture and avoiding the headaches of hiring in other countries. Remote’s in-house country experts help ensure that Earthly offers competitive compensation to its team.

The way that the process has been handled and the fact that we can offer incentives that match what our employees have in the UK — that has made everyone feel like they're part of one company.

Remote has even worked with Earthly to smoothly implement one of its most progressive initiatives: the four-day work week.

“Remote’s allowed us to take the four-day work week and introduce that into the contracts, so that everyone feels like they're on the same structure, which I think is really important: to feel part of one organization, rather than links to different country-based companies.”

What’s next for Earthly’s international hiring

Earthly’s hiring plan is as big as its carbon reduction goal. The company wants to double the size of its team in the near future and is looking to set up U.S. and Asian hubs to help manage a global client base. 

“We've recently hit an inflection point where we are close to 400 businesses that we're working with. So we're continuing to expand our team and to scale, and also focus on larger, enterprise clients.”

Earthly currently has international job openings for candidates looking to join its mission of eliminating a gigaton of carbon emissions by 2030.

And when Earthly finds that climate-focused hire, Remote will be there with robust employer of record services to make them feel right at home in the organization.

Do you want to enjoy stress-free international hiring like Earthly? Contact us today to schedule a consultation with one of Remote’s global hiring experts. If you’re ready to get started, you can set up your profile now and begin onboarding employees and contractors around the world in minutes.

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