SEO specialist job description

At [Your company name], the SEO Specialist plays a central role in strengthening our online presence and making sure our sites are optimised for search. This position covers strategic planning, execution and ongoing monitoring of SEO activity to improve rankings, increase traffic and boost user engagement.

Advertise this role today!Looking? Find your ideal role today.

Ready to put your SEO skills to work and make a real impact? [Your company name] is searching for a committed SEO Specialist to join our energetic team. If digital marketing excites you and you enjoy working with analytics, apply now to help raise our digital performance.

[Apply now] or [Email your CV to careers@[yourcompany].com]

Join us and play a part in our next chapter!

About your company

[Your company name] is a [brief description of your company, e.g., 'leading provider of innovative tech solutions']. We remain at the cutting edge of technology and marketing trends to deliver the best possible outcomes for our clients.

Responsibilities

• Carry out comprehensive SEO audits across our digital content.
• Design and roll out SEO strategies that support our business objectives.
• Work closely with content creators to ensure SEO best practices are embedded.
• Track and analyse SEO performance, adjusting tactics as required.

Qualifications

• Bachelor's degree in marketing, information technology or a related field.
• Demonstrated experience in SEO or a comparable digital marketing role.
• Comfortable using SEO platforms (for example, Google Analytics, SEMrush, Moz) and keyword research tools.

Skills

• Excellent analytical ability to interpret complex data and metrics.
• Skilled in SEO techniques and keyword optimisation.
• A creative problem-solver who can find new ways to improve website visibility.
• Clear communicator able to collaborate effectively across teams.

SEO specialists are essential for driving organic growth and improving the visibility of a company's digital assets. Their expertise not only increases traffic but also enhances user experience and brand engagement.

Paths to become an SEO specialist:

• Build a foundation through study in marketing or related disciplines.
• Gain practical experience via internships or entry-level roles in digital marketing.
• Keep up to date with emerging SEO trends and search algorithm changes.

Career paths for an SEO specialist:

• Senior SEO specialist
• SEO manager
• Director of SEO
• Digital marketing manager

Other possible titles for an SEO specialist:

• SEO analyst
• Search engine marketer
• Organic search manager
• SEO consultant